Since Amanda Knox’s recent acquittal in Perugia, Italy, the Seattle native is likely to garner a small fortune for her story. Unlike Casey Anthony, who has become a public enemy, Knox has the media and the American people in the palm of her hand as the victim of a corrupt criminal justice system. Her first interview is likely to secure anywhere from $1 to $5 million. Between book rights and film rights, Knox is looking at tens of millions of dollars to pay off her attorney’s fees, defamation judgment, and live comfortably for a very long time.
If Knox is going to ink a deal, she needs to do it quickly, while she is still at the forefront of media outlets. The only problem is that networks are changing their tune and declaring that they will no longer pay for interviews. Even if Knox does not get paid to speak out, her first interview will catapult her new “career” of making money off of her status as the victim of a corrupt system and America’s sweetheart.
Jason W. Maloni, Senior Vice President at Levick Strategic Communications, says Knox’s story has the key ingredients of a Hollywood script and she will have no problem selling it. He also says that he would advise Knox to donate a portion of her proceeds to a legal defense fund for U.S. victims of criminal allegations overseas to maintain her innocent, kind, and gentle persona that has garnered her U.S. support.
Is it ethical for networks to pay for these types of stories? Do you think Knox should be able to cash in on her victim status? Didn’t she earn the right to cash in on her victim status? Should she take money for these interviews or use them as publicity that will help sell books and movies?