For this week’s blog post, I want to discuss an issue of major concern for many law students and young people alike; there are no jobs for us. As somebody hoping to find work in the field of international trade, commercial, intellectual property, and/or tax law, I cannot help but get discouraged given the state of the employment market. Nonetheless, I know that remaining positive and hungry will give me the best chance of finding meaningful work. For this reason, I am trying my best to remain positive. And, certain things help me to maintain a positive attitude. First off, it helps to know other people are suffering too (no one likes to suffer alone). Secondly, it helps even more to know that tricky situations like the current job market trigger extraordinarily creative solutions.
For instance, take my friend Alex. She wants to become a copywriter. I know she is extremely capable for such a position, but like the rest of us, she is having significant difficulty finding meaningful work to apply her newly developed skills (she finishes ad school this spring). But, instead of sitting around and moping about the fact that it’s tough to get a job, she is creatively using her newly developed promotional skills to help her cause. Specifically, Alex and her friend Charli, who is in an even more precarious position due to the fact that she needs to find permanent work to keep her visa, created Hire us so we won’t have to marry each other to help themselves find meaningful employment.
Hire us so we won’t have to marry each other is a promotional campaign where Alex and Charli “request” potential employers to hire them so that they will not be forced into marrying each other, which, theoretically, would guarantee that Charli remains in the country (Alex and Charli are straight). This move is kind of offensive, kind of controversial (it has made significant noise in the ad world, both positive and negative), kind of illegal (i.e. DOMA is still good law and consequently prevents green card sponsorship by way of same-sex marriage), kind of funny, kind of bold, and definitely creative, which I have to think makes for a good bit of promotion (I am no advertising expert but I do watch Mad Men).
I am happy for Alex and Charli for coming up with such a unique, yet controversial, way to bring attention to their plight. I have to imagine that it bodes well for their future employment chances. And, I know it bodes well for the future of my generation that people like Alex and Charli can come up with such a creative response to this unfortunate employment market. Alex and Charli are helping me stay positive during these tough times.
Again, I am very happy for Alex and Charli (and to be honest a little proud), and I am very confident that they will find fulfilling work very soon. At the very least, I can always hire them to promote me…
Post your thoughts.